Eva-Last Honours the World's Wildlife

FOR IMMEDIATE RELEASE

Johannesburg, South Africa (March 22, 2024) – Join Eva-Last, global experts in eco-friendly manufacturing of sustainable composite building materials, in celebrating the world’s wildlife this month.

World Wildlife Day, held each year on the 3rd of March, celebrates the critical role of animals and plants in providing food, fuel, medicine, housing, and clothing to billions of people worldwide.[footnoteRef:1] It highlights the importance of the preservation and protection of wildlife and biodiversity for future generations and marks the anniversary of the Convention of International Trade in Endangered Species of Wild Fauna and Flora (CITES) in 1973. [1: https://www.un.org/en/observances/world-wildlife-day
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This year’s theme, “Connecting People & Planet”- Exploring Digital Innovation in Wildlife Conservation” aims to strengthen our connections to nature through technology.

Many digital innovations from geo-tracking to real-time data analytics and AI-driven applications such as identification, monitoring, tracking and modelling, are driving wildlife conservation today. Yet biodiversity is declining faster than ever due to the unsustainable application of certain technologies.

The annual event seeks to promote sustainable development using technology that prevents ecological destruction and mitigate threats to species and livelihoods through the misuse of technology.

According to a recent assessment report on biodiversity and eco-systems by the Intergovernmental Science Policy Platform on Biodiversity and Eco-system Services (IPBES), approximately one million species of plants and animals are facing extinction due to the accelerating global biodiversity crisis[footnoteRef:2]. Pollution, climate change, alterations to land and seascapes and unsustainable practices are threatening our very survival. [2: https://www.ipbes.net/media_release/Sustainable_Use_Assessment_Published
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It is estimated that 50 000 species meet the needs of billions of people worldwide, with one in five reliant on wild species for food and income. More than 10 000 wild species are harvested for human consumption, while around 2,4 billion people (1 in 3!) rely on wood-fuel for cooking. Wild tree species account for two thirds of global industrial roundwood and the report estimates that around 12% of wild tree species are threatened by unsustainable logging.

Amongst other things, Goal #15 of the United Nations 17 Sustainable Development Goals: Life on Land seeks to sustainably manage forests, reverse land degradation and halt biodiversity loss. [footnoteRef:3] [3: https://sdgs.un .org/goals/goal15
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Forests are the most biologically diverse eco-systems on land and significantly reduce the risks of floods, droughts, landslides, and other extreme events. Home to more than 80% of terrestrial species of animals, plants and insects, forests play an important role in mitigating climate change through carbon sequestration, balancing the levels of oxygen, carbon dioxide and humidity in the air and protecting watersheds that supply 75% of freshwater worldwide[footnoteRef:4]. [4: https://sdgs.un.org/topics/forests ]

The need to protect our trees, amongst other things, is critical.

"Eva-Last, setting a new standard in the construction industry, is profoundly committed to the conservation of the natural environment and preservation of endangered species, particularly timber," says Marc Minne, Eva-Last CEO.  

'Inspired by Nature, Designed for Life,' Eva-Last utilises solar energy in the manufacturing processes to make truly sustainable composite building products that replicate the natural beauty and texture of real wood without the deforestation.

To date, the company have saved over 1,961 trees this year alone and removed over 56,192 tons of plastic waste by combining it with fast-growing renewable bamboo in their sophisticated extrusion production processes.

This year’s World Wildlife Day theme “Connecting People & Planet”- Exploring Digital Innovation in Wildlife Conservation” is particularly pertinent to Eva-Last.

The company not only produces an eco-friendly alternative to timber building materials, but constantly innovates and employs new technologies to enhance their product offering whilst reducing their carbon footprint.

Their latest launch of composite decking – Pioneer – utilises technologically advanced materials and manufacturing techniques, including an enhanced glass-fiber reinforced core and state-of-the-art digital replication technology. The reinforced core limits movement of the board, reducing expansion and contraction providing a stronger, more stable profile over extended spans that required less sub-structural support and joists. The photorealistic replication technology provides the most natural-looking finish in a composite product, of different rare and exotic wood species, yet.

Support global wildlife conservation efforts by specifying Eva-Last composite products for your construction projects.

#WorldWildlifeDay #WWD2024 #ConnectingPeopleAndPlanet

-ENDS-

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Nina Minne | Corporate Communications | Email: comms@eva-last.com | Mobile: +1 (945) 257 1854